If you do not know how to open a car wash yet, this article will help you in this matter. Here we will try to consider in detail how much it costs to open a car wash, where to start and what you need.
Every motorist knows that the cleanliness of the car is an important condition for its operation. Taking into account the growth in the number of vehicles on the roads, it is not difficult to guess that the car wash business is one of the most profitable and promising areas. But still, for its prosperity, it is better to arm yourself with a car wash business plan, with which the number of errors will be minimized and profits will be significantly increased.
How much does it cost to open a car wash?
We will not consider the premises here, because. the prices for its rent and construction in each city are different. Therefore, considering the question of how much it costs to open a car wash, we better pay attention to the equipment for it.
Here are approximate prices for washing and cleaning equipment:
- Compressor - $ 200-250;
- Washing vacuum cleaner and vacuum cleaner - from $ 400;
- Used water purification system - from $ 4,500 (although not all car washes will need it);
- High-pressure apparatus with heated water - from $ 1500;
- High-pressure apparatus for supplying water to one post - from $ 500.
Usually all this equipment for car washes is foreign. The most commonly used brand is Karcher, because. It is this company that produces a huge amount of various special equipment for cleaning and washing.
Where to begin
As you can see, the cost items for the main technical equipment are not that big. In order for us to open a car wash, we need to know where to start this business.
- We decide on the type of future car wash. Only two options need to be considered: the first is a high-capacity washer with a minimum range of services; the second is a car wash with high quality and a wide range of services. It is in the second form that they provide such services as tire blackening, naturik and interior polishing, its dry cleaning, and engine washing.
- Deciding on the equipment. It was listed above, so here we will additionally consider other brands of equipment. In addition to Karcher, there are also Carebridge (UK), Comet (Italy), Ceccato, California Kleindiest (Germania) and Wesumat, Wedner, WAP and Islobal from Spain.
- We select a room. One of the best options would be if you decide to open a car wash in a garage located in the building of some large shopping center, which has its own parking lot. Then your potential customers will literally be a step away from you. Gas stations and boxes located next to a busy highway are also suitable for this.
- We draw up a business plan. In it, we consider all the items of expenses associated with the first two points, we study the market in our city, competition, and calculate the approximate profit from our activities.
Opening plan example
Keep in mind that this is just an example of a plan to open a car wash from scratch. in your case, all data may be different.
Review department
The main goal of the project is to open an enterprise for the provision of manual car washing services. The enterprise is registered in the name of an individual entrepreneur and carries out its activities on his behalf.
The main condition for the success of this business depends on the location of the car wash, and this condition requires special attention. It is better to be located near a parking lot, a car service, on a busy road and a highway, or near shopping or business centers.
Description of the car wash
This plan provides for the use of two posts for washing cars, with a daily, round-the-clock operation, without days off. The list of services includes a direct car wash, washing engines, dry, wet and dry cleaning of the interior, as well as polishing the body. Car washing is carried out by one worker with specialized equipment.
For activities, they use a rented premises, which they receive when concluding a long-term lease agreement. It is very difficult to build a car wash from scratch, this requires special permits and approvals.
Description of enterprise services
The car wash will provide a full range of car washing, cleaning and dry cleaning services. The mode of operation is round-the-clock, without days off and breaks.
Analysis of the market for these services
This line of business in the service market has quite a lot of competition, taking into account the increase in the number of cars. Drivers increasingly prefer a professional car wash, choosing from a variety of one. Therefore, when developing a car wash business plan, this condition must be taken into account and it will not be superfluous to resort to marketing “tricks”. You can practice various promotions, discounts, bonuses for regular customers. For example, you can sell subscriptions at a discount, make the 10th wash free, offer a free interior cleaning, or other services with which you can win your market share. Therefore, before opening a car wash from scratch, you need to clearly know the competitive advantages of your company.
Enterprise production plan
There should be two boxes in the car wash room, directly for washing cars. The complex should have a room for electrical equipment, a room in which washing equipment is stored. Personnel must be provided with a separate room with a toilet and shower. Mandatory availability of a room for clients.
Such a car wash is equipped with two hand washes, two vacuum cleaners, a water treatment system, a car vacuum cleaner, a compressor, a foam kit, a speakerphone, video surveillance and a high-pressure machine. The staff consists of 11 people.
car wash financial plan
When developing a plan for opening a car wash, it is imperative to take into account the revenue and expenditure side.
Expenses
To estimate the cost of opening a car wash, you need to divide them into 2 parts, one of which will be general capital expenses, and the other monthly expenses. General capital expenses usually amount to 830,000 rubles, monthly - 485,000 rubles.
Income
- Average daily check - 300 rubles;
- The number of cars serviced per day is 100.
The total income of the car wash: 900,000 rubles.
The trend of opening your own car wash has been gaining momentum lately. This is due to the number of cars, the purchase of which is steadily growing. Entrepreneurs more often began to wonder how to open a car wash and make good money on it.
The important factor here is:
- Service level;
- Ability to provide services to various types of transport (from cars to trucks);
- Location. Preferably in a busy area, away from competitors.
First you need to decide on the place where you plan to open. Then, within a month, obtain approval for the opening from the administration.
You will also need a draft design agreed with:
- building construction specialist
- sanitary and epidemiological service;
- environmental service;
- fire inspectorate.
In conclusion, you will receive the entire package of documentation for your project. It must be agreed upon, as a result, you will be issued a building permit for your facility.
open car wash
Existing types of car washes
To answer the question of how to build a car wash from scratch, you need to decide on the type of car wash you open at the initial stage. From this aspect will directly hang at the initial stage - investments, in the future - profit.
Car wash divisions:
- Mobile is the most demanded direction. Investments are minimal, the quality of the services provided is high, if you do not save on high-quality detergents.
- Automatic. It is divided into 2 subspecies:
- Tunnel - in it the vehicle moves along the belt, at this time it is cleaned by washing structures located on both sides.
- Portal - arranged exactly the opposite. Here the machine is in a stationary state, and it is cleaned with the help of brushes and water under strong tension, an arched structure moving along the machine.
A big advantage of automatic car washes is that you do not need to spend money on staff. For full and high-quality functioning, two employees are enough. However, the difficulties lie elsewhere: the construction or redevelopment of the premises will require a large amount. Equipment for the same car washes, too, will not cost a penny.
- Manual. There are two types:
- Without physical contact of a person with detergents and water during the washing process, i.e. contactless. Here, everything automatically flows through the machine, and the car washer can only control the area and pressure.
- The simplest and least expensive type. All work is done by hand. the loss of its relevance is associated with the expenditure of a large amount of time for washing by hand and a high probability of causing damage to the car, and the cost of compensating the harm caused to the owner of the car.
General requirements
The question of how to open a sink is asked by many. The first thing to do is to conclude an agreement with the water utility. It should state: the permissible volume of wastewater, as well as a ban on the discharge into the sewer of substances that can harm the environment. Every sink must have a water purifier. They are pretty cheap and don't take up much space.
Place for a car wash
What does it take to open a car wash? An important aspect is the choice of location. Where it will be: within the city, along a busy highway, near a gas station, etc. This is what your income will depend on. Obviously, a location in a residential area will not bring you such income as, for example, on a busy highway. But the rent will rise in a smaller amount in a residential area, and the authorities are not particularly approving of the appearance of car washes in the very center. It is most profitable to open in an elite area near the city center, since such residents have an expensive car and they take care of it quite often.
Next, you need to draw up a business plan on how to open a car wash from scratch and decide on the amount that you are willing to pay for renting a car wash space. Renting a space is much more profitable than buying or building it. The best option is to conclude a long-term lease agreement with a fixed payment.
How to choose equipment
Let's list basic set of equipment:
- A device for supplying water under high pressure and heating it;
- Device for compressing and moving gases under pressure;
- Water treatment systems;
- Vacuum cleaner for car interior washing;
- A set of detergents.
Prices will vary by manufacturer. Since the supply of such equipment is mostly carried out by foreign companies, you will not be able to save significantly.
Manual car wash
Comfort zone
Another important aspect is zoning. There should be a recreation area for both the client waiting for his car and for the staff. In addition, there should be a cash desk, an administrative office and, ideally, a place where the client can drink coffee and have a snack while waiting. To do this, it is not at all necessary to open a cafe, a coffee machine and a machine with sweets are enough. All that is needed to attract customers is comfort - a sofa, an armchair, a magazine, a TV and a hot drink. Comfort while waiting will be appreciated by everyone.
Recruitment
One of the final stages is recruitment. Nothing complicated if approached responsibly. Significant experience in this field and specific knowledge are not required here. But do not miss that the minimum requirements for a future employee are still worth presenting.
The following requirements must be made:
- Knowledge of what the car consists of - its design;
- Responsible approach to work;
- Ability to locate the client, friendliness;
- sociability;
- Good physical preparation.
Car washes that do not have problems with the number of customers often work around the clock. In this regard, it is necessary to warn the future employee about the possible round-the-clock work or work in shifts.
Basic and additional services
Main services:
- Body wash;
- Dry cleaning of the interior with its further drying;
- Restoring the protection of the paintwork of the car body, i.e. polishing.
To provide additional services, additional knowledge and skills will be required, which will need to be trained by staff and, most likely, wages will increase. The only way to motivate a car wash owner to provide additional services is to increase the number of customers, and employees to increase wages.
The most common Additional services:
- Coated with a wax layer for protection;
- Giving the bumper the original black color - blackening;
- Giving the wheels the original black color - blackening the wheels;
- Engine flush;
- Flushing the radiator;
- Restoring the original color and gloss of the paintwork - abrasive polishing;
- Getting rid of holograms;
- Cleaning of interior plastic;
- Changing the light-transmitting and color properties of the car window - tinting.
Naturally, the wider the range of services provided, the greater the demand. But here it is necessary not only to provide additional services, but to provide them first of all with high quality! You can also provide tire fitting services, which will significantly increase the number of customers. Since it is much more convenient to come and do everything you need with the car in one place.
How much will the opening cost and possible profitability
A frequently asked question is how much does it cost to open a car wash from scratch. Opening a car wash from scratch is not so easy, there are different levels of difficulty. But the payback is almost instant! Car owners have long preferred to take their car to the car wash rather than wash it themselves.
In Russia, weather conditions do not allow the car to stay clean for a long time. That is why the demand for car washes is quite large, and the competition between them is low.
Initial investment:
- The equipment will approximately amount to 300-350 thousand rubles;
- Detergents 18 thousand rubles per month (with daily maintenance of 25 cars);
- Building from scratch premises for a car wash about 3 million rubles.
The average profitability rate is 45% - and this is a very good percentage. Initial investments begin to pay off from one to three years.
The biggest hurdle in starting a car wash is its initial investment. When asked how much money is needed to open a car wash, we answered. If you do not have such savings, you can first try to open a portable car wash, and later, after paying off and gaining a permanent client base, build a full-fledged complex.
The wider the range of services provided, the greater the demand. But here it is necessary not only to provide additional services, but to provide them first of all with high quality!
* Calculations use average data for Russia
5 533 000 ₽
Starting investments
700 000 ₽
250 000 ₽
Net profit
20 months
Payback period
What does it take to open a self-service car wash, and how much can you earn from it? An example of a ready-made business plan for a self-service car wash for 4 washing posts, with profitability and payback calculations. Self service car wash business plan.
1. PROJECT SUMMARY
Tse The aim of the project is to open a self-service car wash to provide a range of affordable and high-quality car wash services to customers in a city with a population of more than 1 million people. The main source of income for the establishment is payment for the use of specialized washing equipment. The self-service car wash offers an automated service whereby the customer takes care of his car himself. The benefits of this business include:
the demand for this type of service;
high throughput;
the price is 1.5-2 times lower compared to conventional car washes;
savings on personnel costs;
high level of income.
The target audience is car owners who care about the quality, speed and low cost of car wash services. The price segment is medium. Investment costs in the amount of 5,533,000 rubles. were allocated for the construction of a self-service car wash for 4 posts, landscaping, the purchase of specialized equipment and the creation of a working capital fund.
2. DESCRIPTION OF THE INDUSTRY AND COMPANY
The number of cars in Russia is growing by 1.5 million units annually. According to the traffic police, over the past 10 years, the fleet of Russians has increased by 65%.
Rice. 1. Dynamics of the Russian car fleet
The total number of car washes in Russia is more than 12 thousand, but this is not enough to meet the demand for car washes. The demand for car washes is increasing by 110 units annually.
Car washes remain a fairly popular and profitable business. Washing market trends reflect the growing popularity of self-service car washes. In Europe, the share of car washes on the principle of self-service is 50%, and in Russia only 10% - that is, the niche is almost free. At the moment, the self-service car wash market is in the stage of active development, which is also explained by the investment attractiveness of the business - the initial investment pays off within 1-1.5 years, and the profitability is 85% or more. You can read about what are the forecasts for the development of the self-service car wash market and in what year the market will be saturated.
Intelligent online business on transformation games that does not require employees and premises. Minimum investment. Online training "turnkey" in two days.
A self-service car wash is an automated service with which the car owner can take care of his car on his own. For this purpose, stationary posts are installed in the car wash complex, designed for one parking space and equipped with a panel with connected equipment. A simple interface allows you to choose a number of paid services, such as: washing - hot or cold water, with foam, with osmosis; waxing; drying; dry and wet cleaning of the interior and trunk of the car with a vacuum cleaner. Depending on the number of selected services, the final cost of washing is formed - the average check is 90-150 rubles. A full car wash at self-service checkpoints takes 7 minutes, which allows you to avoid long queues and save on staff - two operators working in shifts will be enough.
Thus, the phenomenon of self-service car washes consists of the following advantages:
- saving time and money of the owner of the car;
- no long queues;
- traffic up to 900 vehicles per day;
- quick payback of the project;
- low level of competition;
- the ability of the owner of the car to wash the car himself, which eliminates claims to the quality of services and provides savings on staff.
In times of crisis, this type of car wash is becoming especially popular, since the traditional car wash service costs 1.5-2 times more for car owners, and the time for washing one car takes an average of 30 minutes. The obvious saving of money and time is a significant advantage of self-service car washes. In addition, such car washes are trusted by customers, as the car owner himself can control the thoroughness and quality of washing. Another important parameter in favor of self-service car washes is their ability to serve up to 900 cars per day. Table 1 shows a comparative description of various types of car washes according to this criterion.
Table 1. Average productivity of different types of car washes
Based on the above data, it becomes obvious that during the crisis, the most popular service in the car wash market is self-service car washes.
3. DESCRIPTION OF SERVICES
When organizing a car wash, we considered two key parameters - the geographical location and equipment that provides a range of services. It is on these two parameters that the profitability of a car wash depends.
Plot. The most significant issue in organizing a car wash is finding a suitable site and collecting all the necessary documentation for the construction of a car wash. We will choose a convenient location for the car wash, as its profitability depends on it. The most attractive car wash areas are those located in the area of high but slow traffic:
parking lots of mega-complexes, shopping centers;
car parks;
squares at the entrance to sleeping areas;
busy city streets;
entrance to the city.
The most suitable site is the area behind the traffic lights. While waiting for a green signal, the driver may look around and will definitely notice an advertising sign or a sign leading to a car wash. After choosing a site, you must contact the local administration and inform about your intention to open a car wash in this area. You should also find out the status of the site - the land must be intended for industrial construction. Another important nuance is the availability of the necessary communications or the ability to connect power to electricity, drains, and water supply. You can read more about all the factors in choosing a place for a self-service car wash.
The next step is the preparation of construction and permit documentation.
The list of required documentation includes:
Permission from SES;
Permission from the fire department;
Permission from city planning authorities;
BTI-certified copy of the self-service car wash project;
Permission from the environmental service.
If the plot is leased, the following list should be added to the list:
Land plot plan;
Plan of the building to be built;
Permission from the local executive committee.
It will take up to 6 months to coordinate the project, the construction and commissioning phase will take 2-3 months. On average, it will take about a year to launch a car wash built from scratch. You can read more about the issue of site design.
The entire construction phase of the car wash is shown in Fig. 2.
Rice. 2. Stages of creating a self-service car wash
It should be noted that the demand for car wash services has a pronounced seasonality - the greatest demand for car wash services is in autumn and spring, and in summer and winter the demand is significantly reduced. Therefore, the time of opening a business must be planned in advance in order to hit the peak of consumer demand.
Equipment and services. Customers will give preference to the sink, which will be equipped with convenient and high-quality equipment that has wide functionality at the best price. You can get an idea of what types of equipment a self-service car wash needs in this article.
Most self-service car washes provide the following types of services with an average price per minute of use:
Water supply– knocking down dirt and foam from the car body with water (20 rubles)
Foam– application of non-contact foam on the car body (50 rubles)
Air– blowing out residual moisture from locks and rubber seals with compressed air (5 rubles)
Wax– applying a protective layer of wax, which provides quick drying and protection from dirt (30 rubles)
Osmosis– knocking down with water without salts to prevent marks and streaks when dried (30 rubles)
A vacuum cleaner– dry and wet cleaning of the interior and trunk of the car with a vacuum cleaner (10 rubles)
turbo washer– washing the car body with a mixture of water and non-contact emulsion chemicals, designed to eliminate special contaminants (40 rubles)
Self-service machines allow you to choose the necessary set of services, from which the cost of washing is formed. The average cost is 150 rubles. Manufacturers offer various types of equipment, the cost of which depends on the set of functions and the number of proposed parking spaces. The average cost of 1 set of equipment is 470 thousand rubles - manufacturers such as Avant, Alles, CW TECH fall into this price segment.
The most budgetary version of the equipment is offered by the domestic company "Aqua-Group": 6 packages - from minimum to premium, differing in the set of functions. The cost of such equipment ranges from 220 to 470 thousand rubles. It is recommended to organize a car wash with 3 or more posts - otherwise the car wash will be unprofitable. This business plan considers a self-service car wash for 4 parking spaces. To organize a sink with 4 posts, a plot of about 250 m2 is required. The rent of such a site in an average Russian city will be from 50 to 150 thousand, depending on the availability of communications and the location of the facility.
Ready-made ideas for your business
Thus, the full equipment of four self-service car wash posts will cost about 2 million rubles (investments for the construction of car washes for 6 and 8 posts are given in detail). It is also possible to purchase washing equipment for rent. For example, the network of car washes "Moi-sam" offers equipment with a rent of 44 thousand rubles / month. This business plan assumes the use of washing equipment from the manufacturer Aqua-Group, the Premium package: the cost of a set of equipment for 4 posts is 1,480,000 rubles, the throughput is 576 cars per day. This equipment includes all the main features listed above.
4. SALES AND MARKETING
To organize a self-service car wash, an independent enterprise with its own brand was chosen. The best advertisement for a car wash is its favorable location. If you choose the right site, you can ensure a sufficient flow of customers. A memorable name is a way to grab the attention of the consumer. The help of naming specialists will cost an average of 6,000 rubles - the cost includes the development of a brand, logo, name. Of course, this is an optional expense item.
5. PRODUCTION PLAN
The target audience is car owners, for whom speed, quality and low price of services are important. The work schedule is around the clock, which will increase the number of customers.
For the operation of a 24-hour self-service car wash, two operators are required, who work in shifts. The operator advises customers of the car wash, monitors compliance with the rules for using the car wash equipment, refuels consumables, and maintains order in the car wash. You also need a repair specialist, leading service. Part-time employment of a specialist is expected.
Table 2. The optimal staff of a self-service car wash and payroll
|
Job title |
Salary, rub |
Number of persons |
Total, rub |
|
Accountant (part time) |
|||
|
Operator |
|||
|
Maintenance Engineer (part time) |
|||
|
Total with deductions: |
RUB 92,442 |
||
Insurance premiums amount to 32.06% of the payroll, that is, 22,442 rubles. Thus, personnel costs, taking into account all deductions, will amount to 92,442 rubles. The average number of car wash customers per day is 40 cars per post, that is, the car wash will receive 160 cars per day. Based on the average check of 150 rubles, the daily revenue will be 24,000 rubles, or 720,000 rubles per month. With the maximum possible workload of the car wash for 4 posts, the daily revenue will be 86,400 rubles, or 2,592,000 rubles per month. Financial calculations and revenue figures for a car wash with 6 posts are given.
6. ORGANIZATIONAL PLAN
7. FINANCIAL PLAN
The financial plan includes fixed and variable costs. To launch the project, it is necessary to calculate the amount of initial investment. To do this, you need to determine the cost of construction, equipment and inventory.
Table 3. Initial investment
|
Item of expenses |
Price, rub |
Notes |
|
Development (obtaining) of design and permit documentation |
||
|
Construction |
The average figure according to the website of the company Aqua-Group |
|
|
Specialized equipment for 4 posts |
Washing equipment manufacturer Aqua-Group, package "Premium", 4 posts |
|
|
IP registration, printing, account registration |
||
|
Total: |
5 083 000 |
It is important that the initial investment should include the cost of renting a site in the first months, while construction work will be carried out (3 months * 150,000 rubles). Thus, the required amount of initial investment will be 5,533,000 rubles. The issue of investment for a car wash for 6-8 posts is considered in more detail.
Table 4. Monthly expenses
The financial plan of the project is given in Appendix 1. Financial calculations for revenue, expenses, net profit and cash flow for a car wash for 6 washing posts can be viewed in this article .
8. PERFORMANCE EVALUATION
The payback period of the project with an initial investment of 5,533,000 rubles is 20 months. The net monthly profit of the project upon reaching the planned sales volumes will be 250,000 rubles. It is assumed that the achievement of planned indicators will occur in the sixth month of the operation of the car wash. Profitability of sales in the first year of operation - 33%.
9. POSSIBLE RISKS
To assess the risk component of the project, it is necessary to analyze external and internal factors. External factors include threats related to the economic situation in the country, markets. To internal - the effectiveness of the management of the organization. We list the main risk factors when creating a self-service car wash and ways to respond to threats.
Tointernal risksrelate:
Poor choice of location for a car wash. This risk has the highest probability and significant consequences. A high-quality geomarketing analysis of the area, infrastructure, and traffic flows will help eliminate the wrong decision, which will allow you to more accurately assess the level of sales, taking into account the density of potential consumers. All factors for choosing a place for a self-service car wash are given.
Technological risks, which include incorrectly selected equipment, breakdowns, misuse of technological capacities, which can lead to a stop of business processes. It is possible to reduce this risk with regular monitoring of equipment serviceability, high-quality after-sales service, and a competent choice of equipment.
Low level of personnel competence. Irresponsible attitude to property, poor quality of service can lead to serious financial losses. To avoid this, systematic control, financial motivation, and standardization of personnel work are necessary.
External risk factors:
Opening of new points in relative proximity, dumping of direct competitors. The emergence of new car washes will lead to a redistribution of the customer base and profits. Reducing this risk is possible by creating your own customer base, developing a unique selling proposition and stimulating consumer loyalty.
Change in regulatory and regulatory legislation is a low probability risk, but should also be considered. The risk can lead to tougher requirements for opening and running a car wash business. This risk can be avoided at the level of choosing the form of management and taxation.
Seasonal decline in sales. For the car wash market, this risk is one of the main ones. The complexity of managing the risk of sales seasonality lies in the fact that it is difficult to determine its time limits. It is possible to neutralize the risk when developing a marketing strategy, an effective advertising policy, and a shift in seasonal accents in sales.
9432 people are studying this business today.
For 30 days this business was interested in 344534 times.
Profitability calculator for this business
- Washing as a project
- Description of services
- Production plan
- Recruitment
- Financial plan
- What equipment to choose
An example of a business plan for opening a small car wash for two posts. It can be used both for personal justification of the expediency of investing in a business, and for attracting funds from a private investor. We bring to your attention a typical business plan (feasibility study) for opening a car wash. This business plan can serve as an example for obtaining a bank loan, government support or attracting private investment.
Washing as a project
The aim of the project is to organize a car wash in the city of N. The project involves the provision of a car wash service, incl. cleaning of the hull, wheels, bottom, polishing of the body, as well as cleaning and dry cleaning of the interior.
How much money do you need to open a car wash
To implement the project, it is planned to attract investments in the amount of 2.1 million rubles. Their own funds will amount to 300 thousand rubles, and 1.8 million rubles - credit funds. Economic indicators of the project implementation:
- Net profit per year = 989,406 rubles;
- Return on sales = 38.5%;
- Payback of the project = 25 months.
What taxation system to choose for opening a car wash
The organizational and legal form of the organization will be individual entrepreneurship. Project initiator - Ivanov I.I.
As a tax regime, a simplified taxation system will be applied, 15% of the company's profit.
Currently, practical activities have begun to implement the project:
- Registration of individual entrepreneurship in the Federal Tax Service;
- A lease agreement was concluded for a municipal land plot for the placement of a one-station mobile car wash with an area of 80m2. Rental price - 10,000 rubles per month;
- A preliminary search was made for a company supplying turnkey modular (mobile) car washes.
The organization will include 5 people: an administrator and four car washers.
Description of services
Consider the main services that our organization will provide:
1. Car body wash. It includes washing the body and rims. Will be provided by two washers within 10 minutes. The average cost of the service is 250 rubles;
2. Car interior cleaning. This service will include wiping windows, cleaning fabric and leather surfaces of the interior, cleaning dust and debris (vacuum cleaner). The average cost of the service is 300 rubles;
3. Interior chemical cleaning. This service includes cleaning of seats, floor, ceiling, doors, seat belts, plastic. The average cost of the service is 1000 rubles;
4. Polishing services. This includes bodywork with liquid wax, polishing the body with polish, polishing the front panel and plastic, etc. The average cost of the service is 400 rubles;
5. Additional services. These are services such as cleaning disks, blackening wheels, processing locks, removing traces of insects, etc. The average check for these services is 100 rubles.
It is planned to establish an operating mode from 10:00 to 20:00.
The share of each service in the total volume of services provided is presented in the form of a diagram:
Download car wash business plan
Step by step plan to open a car wash
In our country, the number of car owners is growing from year to year, and the demand for car wash services is growing accordingly. The number of middle class people who are the main customers of car washes is also growing. These are mostly middle managers and entrepreneurs.
Our car wash will be located in close proximity to a gas station with a large flow of cars. This is a very good location, so the organization does not need additional advertising. The population of the area where our car wash will be located is about 30 thousand people.
The closest competitors are at a respectful distance. There is no such object within a radius of 500 meters.
The presence of two boxes for washing a car will allow you to avoid a long queue and, accordingly, exclude the possibility of a client leaving for the nearest competitor. Let's move on to calculating the estimated revenue of the organization.
It is assumed that the average passability of the car wash will be about 30 cars per day. That is, 15 cars for each washing box. With an average check of 350 rubles, daily revenue will be about 10,500 rubles, per month - 315,000 rubles.
However, take into account the seasonality in the car wash business. The peak of revenue occurs in spring and autumn, and the decline begins in summer and winter:
Monthly revenue by periods will be:
- Spring period - 504 thousand rubles (+60%);
- Summer period - 157.5 thousand rubles (-50%);
- Autumn period - 472.5 thousand rubles (+50%);
- Winter period - 126 thousand rubles (-60%).
Based on the above data, the annual turnover of the organization will be 3,777,000 rubles.
Production plan
A mobile two-station car wash has a number of advantages over conventional capital facilities:
- Low initial investment for starting a business;
- The design of the car wash allows you to install the premises in the shortest possible time;
- Mobile car wash is a completely independent module that does not require construction and installation work;
- In case of an unsuccessful location, the car wash can be moved to another location. The design of a mobile car wash allows you to change the place of deployment about 30 times.
The object package includes:
- Power frame;
- Insulated outer contour, which provides thermal insulation of the room from +30 to -30 gr.;
- The inner and outer cladding consists of polymer-coated sandwich panels;
- The car wash is equipped with a three-stage circulating water supply system with a coagulation chamber;
- Tank with a capacity of 80 liters for diesel fuel;
- Supply and exhaust ventilation system;
- Completely independent air heating system on diesel fuel;
- Electrical wiring in waterproof design;
- High pressure pump for washing cars, manufacturer - Germany;
- Vacuum cleaner for dry interior cleaning;
- Compressor for blowing locks and other equipment.
Recruitment
The planned staffing of the organization includes:
Annual salary costs will amount to 1,312 thousand rubles.
Financial plan
The fixed costs of our organization are presented in the following table:
Total fixed costs per month will amount to 214,220 rubles.
The structure of annual costs is presented in the form of a diagram:
The main expenses of the organization will be the cost of paying wages to employees - 51% of the total costs, as well as the payment of insurance premiums for employees - 42% of the total costs of the car wash.
The calculation of economic indicators is presented in the table - the forecast of income and expenses of the organization:
Professional business plans on the topic:
- Car wash business plan (21 sheets) - DOWNLOAD ⬇
- Tire service business plan (14 sheets) - DOWNLOAD ⬇
- Car service business plan (16 sheets) - DOWNLOAD ⬇
How much can you earn at a car wash
The net profit of the car wash at the end of the year will amount to 989,406 rubles. The profitability of the car wash is 38.5%. With such indicators of the business plan, the car wash project will pay off in 25 months.
Recommended download car wash business plan, from our partners, with a guarantee of quality. This is a complete, ready-made project that you will not find in the public domain. The content of the business plan: 1. Confidentiality 2. Summary 3. Stages of the project implementation 4. Characteristics of the object 5. Marketing plan 6. Technical and economic data of the equipment 7. Financial plan 8. Risk assessment 9. Financial and economic justification of investments 10. Conclusions
What equipment to choose
Car wash equipment will need the following:
- washing chamber;
- overpass;
- ventilation, water treatment and lighting systems;
- power supply and heat supply systems;
- washing equipment;
equipment for supplying water and waste liquids. Usually all the equipment is already included in the complex, but if you want to provide additional services, you will need to buy the equipment necessary for these types of services.
What documents are needed to open a car wash
First of all, you need to register an individual entrepreneur or LLC with the tax authorities. If you plan to provide services only to individuals, you can stop at an individual entrepreneur. If you are going to serve businesses, it is better to register an LLC.
Which OKVED to indicate when registering a car wash
You must also select the OKVED code for business registration. For a car wash, you can use the OKVED code 45.20.3- "Washing of vehicles ...". In this case, this is the most suitable OKVED, and you can stop at it.
Do I need a permit to open a car wash?
You will also need permits from the Chamber of Architecture, SES, State Fire Supervision, Environmental Service, as well as a copy of the project certified by the BTI. Documents must be submitted to the local administration, which, after their verification, will allow the construction.
The car has long been the main vehicle around the world, including in Russia and the CIS countries. Every year the number of car owners is growing, and with it the demand for thematic services is growing: gas stations, car services and car washes. In this article, we will talk about how to open a car wash from scratch with minimal investment.
Choosing the type of car wash
Before opening a car wash, the first thing you need to decide is how much money you are willing to invest in your business. The type of car wash that you can open will depend on the amount of investment. Consider the main types that are currently on the market.
- Manual contact washing- involves manual application of detergents and cleaning with sponges. This type of car wash is the most common, as the entrepreneur does not have to spend money on expensive equipment. The downside in this case is that physical contact with the vehicle can lead to scratches and damage to the body. Another disadvantage is the long service time of the car. In an hour, you will not be able to serve a large number of customers, as is the case with other types of car washes.
- Manual touchless car wash- the procedure is carried out in several steps. First, under the pressure of water, most of the car is cleaned. Then an active foam is applied, which removes the remaining dirt. Next, the foam is washed off under a large pressure of water. The final step is to apply the polish. The initial costs for this type of car wash will be more than in the previous case, since special equipment will be required for operation.
- Self-service car wash- if you want to open a self-service car wash, then this is a very right decision. This type of sink is gaining more and more popularity every year. Customers in this case pay not for the car wash, but for the time they spend in your car wash. By having your customers do everything themselves, you can save on car wash staff as you don't need a lot of staff.
- Automatic car washes- it is immediately worth noting that choosing this type will lead to a large initial cash investment. You can save on the number of employees, but the minimum cost of equipment for such a car wash starts from 3 million rubles. In turn, automatic car washes are divided into two types: portal - when the car drives into the box and is cleaned due to the fact that special equipment is installed around it, tunnel car washes - imply that the vehicle is installed on a moving belt and cleaning occurs in several stages during the movement .
The best option in this case is to open a contactless car wash with employees, or on a self-service basis.
About business seasonality
Car washes are a seasonal business. In summer and winter, demand in this niche drops sharply, while in autumn and spring, on the contrary, it grows. This must be taken into account when starting a business.
If you are going to open an automatic car wash, then the best time to do this is right before the start of the season.
In the event that it is planned to open a standard car wash, then it is better to do this in the off season for the following reasons:
- Staff need to be trained
- Poor customer service strategy
- The supply of consumables has not been debugged
If you open at the beginning of the season and immediately encounter a large flow of customers, then either you or your employees simply may not be able to cope.
What services can car washes provide?
In addition to the usual body wash, this company can provide a large list of other services, which will bring big profits. Many car washes take advantage of this and can offer their customers a wide range of services. For example, interior cleaning is usually one of the most expensive services and one such cleaning is equal in profitability to several standard car washes.
Examples of services provided:
- Standard body wash, the main specialty of this business
- Interior cleaning
- Sketching bumper and wheels
- Engine cleaning
- Body polishing
- Dry cleaning
- Trunk cleaning
- Treatment with "Anti-rain" or "Anti-fogging" means
- Washing wheels from dirt with drying
- Removing tough stains
- etc.
It should be noted that the more services you want to provide, the more variety of equipment you will need. The salaries of employees will also increase, as they will be engaged in the provision of not the simplest services.
Location
In this example car wash business plan, after you have chosen its type, the second step is to select a location. It is necessary to decide on the place where to erect our enterprise as early as possible, since it will take a lot of time to obtain permission to create a car wash. You will learn about this a little later.
Mobile car wash
When choosing a location, it should be noted right away that instead of building a new building or refurbishing some garages, you can choose a mobile car wash for your business. It implies a moisture-resistant box that can accommodate one or two cars. The cost of such boxes starts from 700 thousand rubles and a huge plus is that if you are located in some unfavorable place, then at any time you can move with all your equipment to another. This is especially beneficial if you want to open a self-service car wash from scratch with minimal investment.
in garages
A great option would be if you can rent several garages for a car wash. In order to have a good flow of customers, they should be located near some highway, or next to a large area of residential buildings.
The main difficulty in this case is that you will have to invest in adapting garages for your business. You will have to pave the road, connect various communications.
Also, ordinary garages cannot boast of high resistance to dampness and over time they will begin to collapse, and this will lead to additional expenses for major repairs.
On the outskirts of the city
The next option is to stay on the outskirts of the city next to some busy highway. The advantage in this case is that most likely you will not have to argue long and hard with the city administration to obtain permission, since there will be no residential areas nearby in which there will be people who are dissatisfied with the placement of a car wash near their house.
In the town
Getting permission to operate a business in the center of a residential area is very difficult. But if you manage to do this, then most likely you will create a business that will never need to find customers.
In some cities, industrial buildings, such as factories or warehouses, are sometimes located right in the center of the city. You can try to get permission to open a car wash in such places. Of course, the flow of customers will not be as large as if you place a business on the main square of the city, but in any case, it is better than placing it in small microdistricts.
in the parking lot
In many large cities, car washes in parking lots are a success. They can be placed on the street parking lots of shopping centers, or underground. The profitability of such car washes directly depends on the number of parking spaces and their workload.
Also, such car washes are placed in underground parking lots in luxury houses, where people drive expensive cars and a daily car wash will not hit their wallet.
In the village
If you want to open a car wash in a village, then you should definitely assess the potential demand. As a rule, villagers do not often drive expensive cars and prefer to wash them themselves. Given the fact that the population of villages is usually small, opening a business in such a place you may not see a profit.
The situation changes dramatically if the village is located on a busy highway. In this case, the idea has the right to life.
On your own plot in a private house
Many people wonder if it is possible to open a car wash on your own site in order to save on renting a room? This is a great idea, but keep in mind that according to the law, each piece of land must be used strictly for its intended purpose. Therefore, if you open a car wash in your country house, you will not be able to use it to grow vegetables, fruits, etc.
What do I need to get permission to open a car wash?
A car wash is a rather complex business, the opening of which involves the collection of many different documents and permits. So, what does it take to open a car wash?
To begin with, we must register a legal entity, namely an individual entrepreneur or LLC. If this is your first business and you have neither one nor the other, then we recommend that you stop at the option of registering an individual entrepreneur. Thus, you will save yourself a lot of time and effort.
Next, you need to choose which system of taxation you will work with. We recommend the simplified taxation system (STS). It offers two options for paying taxes: 6% of income, or 15% of profits. In the case of this business, we recommend choosing to pay taxes of 15% of the net profit of the organization.
Accounting under the simplified tax system does not carry any big difficulties, so you can manage it yourself, or by hiring a freelance accountant.
The next step in our car wash business plan, which must be completed, is to submit a letter of request and receive a resolution from the city administration. You must obtain permission from the city administration to create your own enterprise. At the same time, you must already choose and decide where you want to place your business.
After submitting the documents, you will have a few weeks before you receive feedback. During this time, you must prepare a sketch of your car wash and coordinate it with:
- city administration
- municipal architect
- fire department
After you receive a response from the city administration and coordinate your sketch with the services described above, all received documents must be sent back to the city administration. Then you can start developing a full-fledged project for a room or building a building.
What documents are needed to open a car wash:
- IP agreement on tax registration
- Agreement on the ownership of the premises or its lease
- Agreement on the right of ownership or its lease on the land plot under the premises
- Agreement on the supply of electrical networks
- Agreement on code connection to water networks
- Contract for the export of solid waste and waste water
The finished project is sent for examination to the same organizations, and in case of positive feedback, you reach the final stage - the state examination.
The procedure for obtaining permission to open a car wash is not so simple and you may need the help of professional lawyers. The cost of services will be approximately 10-20 thousand rubles.
Important Requirements
A very important requirement of this business is compliance with environmental regulations. Every day, car washes discharge wastewater into the sewer, so it is necessary to conclude an agreement with the WSS (municipal water supply and sewerage company), which will indicate the maximum amount of water that you can discharge and its composition.
Installing a water purification system is a must. The more water you use, the more powerful the system you need. For example, heavily polluted jeeps will come to you from the forests and steppes on the outskirts of the city. To clean them you will need 160 liters of water, to clean an ordinary passenger car driving only in the city center, 60 liters will be enough. This means that outside the city, water purification systems should be more powerful and, accordingly, more expensive.
Such treatment systems reduce the amount of waste thrown into the sewer and work only at temperatures above +5 degrees.
Equipment
After you select a location and obtain all the necessary permits to operate a car wash, you need to buy equipment for the car wash itself. Equipment may vary depending on the services provided. As new services are added, you will purchase the necessary equipment. Below is a list of equipment for a self-service car wash business plan and with employees.
The most popular car wash equipment suppliers in Russia are the following companies:
- Karcher
- Carebridge
- California Kleindiest
- Weidner
Of course, this is not the whole list. There are other less popular manufacturers from Europe.
In addition to specialized equipment, it is also necessary to equip a rest room for employees and a waiting room for customers. If you can save money on the premises for employees and put only sofas, tables and chairs, then the waiting area for customers needs to be thought out.
It's no secret that with the same cost of service, customers will go where they are more comfortable. Therefore, you need to try to equip the customer waiting area well. You can put high-quality chairs, a TV that will show car shows and a hot drinks machine.
How much it will take to equip a recreation and waiting area depends only on you and your budget. This amount can be 100.000r and 1 million.
Staff
After purchasing and installing all the necessary equipment, you can proceed to the search for employees. Candidates for this job do not need to be educated. It is enough that they are in good physical shape, understand a little about cars and be friendly with customers.
For the operation of a small enterprise, 2-4 employees with a salary of 20,000 rubles will be enough. Of course, if you are going to open a car wash in Moscow, then the salary should be higher.
Customer acquisition
The final step in this business plan is to attract customers. The most effective way to attract customers, time-tested, is promotions.
After opening your business, you can do the following promotions:
- "Free car wash from 14 to 20 September!"
- "Discount for all customers 50%"
These promotions are the best. You will attract the attention of the public. Yes, for some time you will have to work in the red, but a large number of people will know about your business, and if they are satisfied with your service, they will come to you again and again.
Inform people that you are open and you have a super-cool promotion in the following ways:
An example of unusually engaging the public can be seen in the community “Car Wash st. Herzen, 94 Tyumen Behind the shopping center "Voyage". This is a VKontakte community of a non-existent car wash in nature, which was created by two schoolchildren. They attracted public attention through heavy marketing, which was subsequently written about by major online publications. In their community, they instantly gathered 10,000 people who at first did not suspect that a car wash did not exist.
An example of provocative publications from this community
How much money does it take to open a car wash?
It is very difficult to predict what costs will be when creating a car wash, as it depends on many different factors:
- Will it be a self service car wash or not
- Automatic or manual
- The property is rented or owned
So, let's demonstrate a car wash business plan with calculations, an example will be as follows:
- We have 8 employees, with a schedule of 2/2
- We rent space
- The car wash will provide various services described earlier in the article.
- We need to buy equipment for contactless washing
- Working hours from 12 noon to 12 noon
Based on this, we get a table of expenses.
| Name | Price |
| Initial Costs | |
| Equipment and furniture | 850.000r |
| Paperwork | 15.000r |
| Advertising | 30.000r |
| Construction of washing boxes | 1.000.000r |
| Total: | 1.895.000r |
| Monthly expenses | |
| Rent and utility payments | 60.000r |
| Expendable materials | 15.000r |
| RFP 8 employees | 160.000r |
| Advertising | 15.000r |
| Total: | 250.000r |
As a result, the initial cost of opening a car wash is 1.895.000 rubles, and the monthly costs are 250.000 rubles.
Income
Our company can serve approximately 50 customers per day. Depending on seasonality, there may be different workload, let's assume that the workload will be 76%, then we will serve 38 clients per day. The average check will be approximately 350 rubles.
Income per day— 13.300 rub.
Monthly income— 399.000r
Net profit per month— 149.000r
Payback– 13 months
Car wash franchises
There is an easier option for opening a car wash - buying a franchise. Then you will not have to figure out what equipment to buy on your own, they will help you choose a profitable place for placement, they will help you solve legal issues. In general, with the purchase of a franchise, life will become easier.
But there are also negative sides:
- You will have to share profits
- Any organizational changes will have to be coordinated
A huge disadvantage is that some franchises prohibit the provision of any additional services. And this is a loss of profit for us. Therefore, before signing the contract, all points should be taken into account.
If these cons do not scare you, then we can move on to a review of franchises.
Wash Max
This franchise offers two formats for doing business.
Mobile car wash
- Lump sum — 250.000r
- Investment volume — 890.000r
- Payback - 6-9 months
- Monthly profit - 246.000r
Stationary car wash
- Lump sum — 250.000r
- Investment volume — 990.000r
- Payback - 6-10 months
- Monthly profit - 260.000r
To cooperate with this franchise, you must meet the following conditions:
Zebra
This franchise holds the record for starting a business. After purchasing it, you can start full-fledged work in 10 days. Full payback is also not long in coming.
The amount of investment is only from 300.000r to 500.000r
Requirements:
- 6 employees
- The room is not less than 10 sq.m.
Digital Moika
The franchise has a different set of packages. The cheapest package costs only 39.000 rubles, the most expensive 549.000 rubles.
This option is good for those who do not want to invest too much in this business. You can open a very small and simple car wash and see if customers come to you or not. If not, then you can close without a big loss of money, but if there are customers, then you can expand.
Requirements:
- 3 employees
- Minimum area 2 sq.m.
I want to buy a ready-made car wash business!
There are a huge number of ads on the market that offer you to buy a ready-made business or rent it. I would like to note that the goose that lays golden eggs is rarely sold, with good car washes the situation is exactly the same.
Most likely, after buying a car wash, you will find things in it that you will have to work on well. For example, unqualified personnel, repairs, lack of customers, etc.
If you still want to buy a ready-made car wash business in Moscow, St. Petersburg or in some other cities, then you definitely need to check everything before buying.
You need to check the following:
- Does the car wash meet all the requirements of the SES, firefighters, etc.
- Documented profitability for the last year
- Documented income for the last year
- Is the owner of the premises from whom it is rented going to evict you?
- Are employees willing to work for the new owner?
- Does she have a good reputation among car owners
Also, check when this car wash opened. The less it has existed, the more likely it is that something is wrong with it.
The cost of a profitable car wash will start from 1 million rubles, you can find these ads on Avito.
