How to make a coffee machine business. Business - coffee machines (reviews). How long does it take to pay off, is it necessary to issue an IP? How to install a coffee machine

Coffee has long been one of the most beloved drinks for many. With a morning cup of a fragrant drink, it is easier to wake up and get involved in the normal rhythm of life, during a break at work, meeting with friends, discussing important issues, we drink coffee. And when you can’t enjoy your favorite taste in a cafe or at home, the already familiar coffee vending machines come to the rescue - on the street, in the office, in the shopping center. And there are a lot of people who want to stop, pause in a busy day and drink their favorite drink, and therefore these products are always in demand. Thus, the coffee machine business can be very profitable, if, of course, everything is correctly calculated and organized.

Vending: advantages and disadvantages

Vending is a business that is based on the sale of a variety of goods using vending machines. And it has its undeniable advantages.

A very small retail space: 1 sq. meters. Some of them, quite large, may require an area of ​​​​1.5-2 square meters. meters, but this is quite a bit. Of course, the machine needs free space nearby: people should be able to freely approach it, 2–3 people should be accommodated near the machine without any problems.

Low rent: This follows naturally from the first point. You can even rent a square meter of space for little money (500–1000 rubles is a very real price). However, the price depends on the location, it can be much more.

No need to hire staff, register employees for work, pay them a salary. Of course, it is necessary to service the machines, but the presence of a person is required no more than once every 2-3 days.

It is coffee machines that are considered the most cost-effective among all others. They require less maintenance (one machine can “charge” up to 300 servings of coffee with the necessary ingredients), and coffee margins are very high. At a cost of 7-15 rubles, a portion of coffee at the exit can cost 25-35. That is why coffee machines, according to experts, make up about 70% of the entire vending business.

If we talk about the disadvantages of this business, the main one is high competition. Finding a good, profitable place for a slot machine is now quite difficult, but possible.

In addition, there are also certain risks, for example, vandals can damage the coffee machine. To avoid this, you should install machines only in protected areas. If you decide to put it on the street, you should choose a place near the security cameras.

Where is the best place to install a coffee machine

It is better to start a new business with a choice of location. There is hardly anything more important. If you manage to find a good place where coffee will be in great demand, in the future it will be only possible to load ingredients on time and get money.

Successful places for placing coffee machines are traditionally considered:

• railway stations, bus stations and bus stations;
• airports;
• polyclinics
• government agencies and any other organizations where people spend a long time waiting: social services, tax office, city administration departments;
• banks;
• educational institutions;
• cinemas, parks and other places of entertainment;
• shopping centers, markets and shops;
• office and business centers.

Of course, most of these places may already have coffee machines. But this is no reason to despair. You can try to find another place, not worse, or not be afraid of competition with existing devices. Here you can experiment: if after installing the machine you do not receive the profit that you expected, it is never too late to change its location: it is hardly worth counting on the situation to change on its own.

When compiling a business plan, one should not lose sight of the fact that the cost of renting a place for a coffee machine can be different. The most expensive places are airports, railway stations, large shopping and business centers, banks. In markets, shops, educational institutions and clinics, prices can be much lower.

In some cases, it may be more profitable to pay not a fixed rental price, but a certain percentage of sales. This is true for those who have just installed the machine and cannot yet know exactly what income they can count on. If the owner of the premises is ready to meet halfway - you can agree on this with him.

Choice of coffee machine

Today, the market for coffee machines is vast and diverse: there are plenty to choose from. You can purchase a modest, reliable and inexpensive model of imported or domestic production. “Advanced” expensive devices are no less popular: more massive, with a bright design and an extended menu, which includes a variety of types of coffee and tea.

If we add to this the abundance of brands and manufacturers, it becomes clear: choosing a coffee machine is not an easy task. But doable.

You can study the reviews on the Internet, but you need to be careful about them: if somewhere they only praise or only scold a certain model or manufacturer, it should be assumed that this is part of an advertising or anti-advertising campaign. You can conduct your own monitoring: walk around the places with coffee machines, personally see how the machines work, ask the regulars (if the machine is in the building of a university or institution, this is possible), whether it breaks often.

What you need to pay attention to when choosing:

• Do you have a service center of a manufacturer you like in your city?
• What is the configuration of the machine: do you need an anti-vandal model for the street, or the machine will be installed in an office building where there is security.
• Warranty: conditions, terms, as well as the cost of post-warranty service.
• The cost of the machine itself is also an important factor. However, it is not the cost itself that is more important here, but the payback: very often the more expensive option turns out to be more profitable.
• How long has the model been on the market? New models are attractive in terms of price and features, but it is also important how they are tested.
• The maximum load of the machine: how many servings of the drink it can dispense without "refilling".

Machine maintenance

You can do the maintenance yourself, or you can hire an employee for this - it depends on the availability of free time and the number of machines themselves: one person can handle the maintenance of 10 coffee machines during the day. Adding ingredients is required every 3 days, so it is not difficult to calculate that one worker can cope with maintaining 30 machines in working order.

The unit must not only be “refueled” on time, but also kept clean so that it looks attractive to buyers and lasts as long as possible.

Troubleshooting and breakdowns, alas, also happen. And this is fraught not only with lost profits, but also with expenses - for repairs. As a rule, repairs are carried out by specialists of the supplier company. That is why it is better to give preference to a new machine: they have a guarantee (usually 3 years), and they break much less often.

What do coffee machines run

To make coffee tasty, and therefore in demand, you need to purchase high quality ingredients, this is obvious. Before entering into contracts with suppliers, it makes sense to personally test. Those who have been working in this area for a long time recommend giving preference not to experimental samples and new products, but to those that are already in work.

For filling coffee machines use:

• coffee (in beans or ground) in different mixtures;
• tea (black, green, fruit - there can be many options);
• hot chocolate, cocoa;
• filtered water;
• powdered or granulated milk (can be used as an additive to coffee and cocoa, and hot milk is included in the menu of some models as a separate drink);
• dry or granulated cream;
• disposable cups and stirrers.

Fillers for machines differ significantly from those ingredients from which ordinary coffee is prepared. They are designed specifically for automatic preparation: they can be stored for a long time without sticking together and without caking; do not accumulate odors; do not absorb moisture; dissolve quickly. To achieve this, coffee is roasted in a certain way.

It is better to purchase ingredients from trusted manufacturers, follow the recommended dosages when preparing - then the coffee in your machines will be really tasty.

Company registration

To start a business on coffee machines, enough. When choosing a taxation system for this activity, it is worth giving preference to or.

You do not need a license, permissions from any authorities are also not needed. You just have to take care of quality certificates for fillers: they will need to be taken from the supplier.

Another document that you will need to prepare is a lease agreement with the owner of the premises in which you will install the machine.

Expenses and income

The first question that a future entrepreneur asks is how much a coffee machine costs. The variety of offers on the market suggests that the price range is quite large: from 80 to 350 thousand rubles, however, a used machine can be bought for 50-60 thousand, but, as already mentioned, in this case, unforeseen repair costs are possible in the future.

On average, a high-quality device with a large selection of drinks that will work properly without creating problems for its owner costs about 140-160 thousand.

Such a machine pays off in about six months. This means that in 6 months it can bring a profit of about 150 thousand. However, this figure can be much higher or lower.

Calculate costs and profits

• the cost of a serving of coffee is 7–15 rubles;
• the cost of a portion for the buyer is 25–35 rubles;
• income from the sale of one portion on average 15–20 rubles;
• the number of servings per day is 50-100.

Thus, income can range from 750 to 2,000 rubles. Per month - from 22 to 60 thousand rubles.

Now let's move on to expenses:

• rent can cost from one to 15 thousand rubles;
• payment for electricity - 2.5-6 thousand;
• service - from 1000 rubles per month.

As you can see, the profit from the enterprise can be 20-50 thousand rubles a month. Moreover, the upper bar is achieved under the condition of a successful location of the machine and a not too high rental cost. Getting 20 thousand monthly is not at all necessary: ​​under adverse circumstances, the profit can be zero.

Another important question is how many coffee machines you need to buy. Here the main factors are your financial capabilities and the availability of good places to install the devices. Experts recommend starting with one or two, so that at first you can figure out how it works, evaluate the ratio of income and expenses, and then, if necessary, expand the business.

• Rent amount
• Buyer Audience
• Presence of competitors
• Safety
• Activity registration
• What equipment to choose
• Ingredients and Suppliers

Even 10-15 years ago, the vending business in Russia was just emerging, and not every entrepreneur wanted to start it. The market was still poorly understood and little understood by many operators. In this regard, we are far behind the United States, Japan and developed European countries. Today, the picture is drastically changing. The activity of operators is visible against the background of an increase in the number of vending machines, and the consumer is becoming more and more picky - the amount of products consumed through vending machines is gradually increasing.

Vending is one of the types of business

According to Valeo Firma General Director Valery Rakitsky, in Japan, where vending is most developed, there is one vending machine per 23 inhabitants, in the USA - per 35, in Western Europe - per 110 people. In Russia, there are about 2,200-2,400 people per vending machine, which indicates a huge potential for the development of the industry.

Why coffee machines? The answer is simple - coffee machines are considered the most cost-effective in the vending industry. This is achieved due to the low price of the ingredients and the high selling price of the finished coffee. Moreover, coffee machines are quite easy to install - you can “attach” such a device anywhere, from the subway entrance to the bus stop, office or government agency.

Consider the main issues that arise when organizing a business on coffee machines.

Choosing the location of the machine

Before you buy a machine, it is important to determine its location. The place of installation of the machine is the most important thing, because the income of the entire business depends on it. The more sales the coffee machine makes, the more profit we will get.

Of course, the conclusion suggests itself that the greater the throughput of the outlet, the higher the income of the coffee pot. This is partly true, but not always. In addition to patency, indicators such as:

Rent amount

A retail outlet can be highly passable, but at the same time have a “non-lifting” rental rate. Often, the landlord guesses about the estimated income of your coffee pot and will try to set the maximum price per 1 m2. For example, in megacities - Moscow, St. Petersburg, it is almost impossible to find a point with low rent (up to 2000 rubles / m2.). In the regions, the rental rate is lower, but the price of the final product is somewhat lower.

The most unpleasant thing is that during a period of decline in demand, you still have to pay high rent.

There is an option to reduce the risks of high rent - by installing a vending machine in a new place, you can offer the owner a fee not for 1m2, but a percentage of the vending machine's revenue. Often, this option can be beneficial to both parties.

Buyer Audience

When choosing a place to install the machine, you should determine: Who will be the main buyer of coffee? How often does he drink coffee? What is his ability to pay? The answer to these questions will help you understand the expected demand and turnover of the coffee machine.

Presence of competitors

According to experienced operators, a real business begins with the installation of at least 10 coffee pots. On 1-2 devices, you will count pennies, and most likely, you will work with your own hands, since it will be unprofitable to pay the salary to the operator.

If there are other coffee machines or catering outlets in the immediate vicinity, then you should consider looking for another location. Or you may have to offer a better product, and possibly at a lower price.

Safety

We live in Russia, not in Europe - when installing a coffee pot for 200-300 thousand rubles somewhere at a street stop, you must assess all the risks from the invasions of "vandals". And they certainly will. Important is the presence of protection, the type of body of the coffee pot (vandal resistance), the ratio of profit to risks (the coffee pot must earn a lot to cover the costs of possible equipment repairs).

The most common installation points for coffee machines are: bus and railway stations, universities, office and shopping centers, bus stops, entertainment centers, banks, airports, government agencies. A gas station, according to some operators, is not the best option for installing a coffee pot.

Activity registration

Once you have decided on the intended location of the coffee machine, you can start registering a business. In this case, the organizational form can be either an ordinary individual entrepreneur or entity(OOO).

What OKVED code to indicate when registering vending machines OKVED code - 52.63 "Other retail trade outside stores." No activity licenses are required. As tax systems a single tax on imputed income (UTII) is applied. The size of the tax directly depends on the size of the trading area. In our case, this is only 1-2 m2 per vending machine.

What equipment to choose

There are no exact recommendations for choosing equipment. There are a large number of different manufacturers on the market, from well-known “oldest” European brands to newly arrived Russian companies. The main thing that a novice businessman should pay attention to is the price, technical characteristics of the device and real reviews of operators (on forums and Internet portals). It will not be superfluous to personally drive through the vending machines installed in your city, check them in operation, and conduct a coffee tasting. Thus, it is possible to understand which devices are given the greatest preference.

The choice of a specific manufacturer of a coffee machine must meet the following criteria:

1. Which machine do you need (depending on the installation location): anti-vandal, outdoor or office mode.

2. The capacity of the machine (number of cups, assortment of coffee) - depends on the throughput of the outlet. As a rule, the more capacious the machine, the more expensive it is. However, it makes no sense to overpay money for the capacity of cups if your machine will be in a low-passable place (office, state institution), where the bulk of customers are regular consumers. Another thing is universities, shopping centers, bus stations, etc., where just the capacity and assortment of a coffee pot are very important.

3. Region and city of the equipment supplier - the closer, the better.

4. Technical characteristics of the device. Sometimes it is better to pay 20-30 thousand rubles, but get a more reliable and functional device.

5. Supplier's guarantees and after-sales service. Also an equally important question. Coffee pots tend to break. It is doubly offensive if this happens with a new device. Therefore, the longer the warranty period offered by the supplier, the better for you.

6. Feedback from existing operators (as noted above). Do not strongly believe all kinds of magazines and reviewers. Articles in such publications may be purely promotional in nature. The best opinion is the opinion of the real owner of the slot machine network. And those can be found either on the forums / social networks. networks, or in person.

7. Price (everything is clear here).

8. How many years the company has been operating on the market - the longer the better. The age of the company should tell us about its experience, well-established technology and the trust of customers.

The coffee machine Coffeemar-G546 has good reviews from operators (on thematic forums). The device is the older brother of the equally successful G250 model. It has a large supply of water and cups (500 pieces), an increased assortment of coffee (by 5 buttons), automatic grinding adjustment and electronic control of coffee extraction. It also has increased vandal resistance due to the durable case made of 1.5 mm steel.

Such a device is perfect for installation in any place: in offices, state. institutions, shopping centers, universities, etc. The average cost of a new machine is 150 thousand rubles.

Ingredients and Suppliers

You will select the ingredients by trial and error. All novice vendors go through this. Much depends on the specific point. This is especially noticeable in office buildings - where the coffee pot has regular customers. The quality of the drink in this case becomes crucial. It is necessary to select such ingredients that the end consumer likes. Otherwise, you may face a lack of sales and a general loss of the outlet.

Choosing an ingredient supplier doesn't seem like a cakewalk either. The first step is to request sample samples of the ingredients, to try out their taste and quality. At the beginning of the operation of the machine, at least 3 suppliers should be compared. Alternately, you should fill in the ingredients of the first manufacturer, then the second and third - and take an interest in the opinion of the consumer. Which option is bought more often, with such a supplier, perhaps, one should work.

Maintenance of the coffee machine

Maintenance of the machine depends on the traffic of a particular point and the volume of sales - on average, once every 2-3 days. If the point is super passable, a daily visit to the coffee pot is also possible. In any case, frequent visits to the apparatus cannot be superfluous. Proper maintenance involves: collection of the device, replenishment of the bunker with ingredients, checking the performance of payment systems, sanitary cleaning of the TA (inside and outside).

Speaking about the number of operators required to service coffee pots, the calculation is as follows - one operator for 30 vending machines. The average salary in the regions is 15-20 thousand rubles, plus bonuses are possible depending on the amount of revenue.

• Description of the object
• Production plan
• Business risks
• Financial plan

Business plan for organizing a network of coffee machines in a city with a population of 250 thousand inhabitants.

How much money do you need to start a business

According to preliminary calculations, the entrance ticket to the business on coffee machines from 10 vending machines will be 2,230,000 rubles:

• Deposit for renting premises - 80,000 rubles.
• Purchase of automatic machines (10 units) - 2,000,000 rubles.
• Materials and ingredients - 100,000 rubles.
• Business registration and other organizational expenses - 50,000 rubles.

The capital for opening a business, according to the business plan, will be formed from the personal funds of the project initiator (40%) and borrowed funds - a bank loan (15% per annum for 5 years). Monthly loan payments will amount to 19,725 rubles.

Description of the object

Vending in English means selling goods and services through a vending machine. Today, this is one of the fastest growing business areas. Especially when it comes to selling coffee and drinks through a vending machine. These products are in constant demand, regardless of the season. The advantage of vending is that the point of sale does not need sellers, a counter and a cash register. The machine combines all these functions. You just need to choose a good location and the business will generate income. The machine does not get tired, it works for the entrepreneur 24 hours a day, 365 days a year. She will never cheat, will not steal the proceeds, will not run away from work ahead of time, will not be rude to the client. Promising places for installing coffee machines are bus and railway stations, shopping and entertainment centers, higher educational institutions, office and business centers, cinemas, fitness centers.

Step-by-step plan for organizing a network of coffee machines

1. Finding profitable places to install coffee machines
2. Business registration
3. Conclusion of lease agreements
4. Purchase of vending machines and ingredients
5. Installation of vending machines at the point of sale
6. Hiring operators

Download the business plan for coffee machines from our partners, with a guarantee of quality.

What equipment to choose for business

At the first stage, it is planned to create a small network of vending machines, consisting of 10 machines. For this, coffee machines from the Italian brand Veneto will be purchased. The machine has a striking design, a self-cleaning program and a large selection of products. The device offers a choice of 8 drinks at once:

• Coffee with milk;
• Espresso coffee;
• Cappuccino;
• Hot chocolate;
• Whipped milk;
• Latte;
• Mokachino;

Ingredient loading volume includes:

• Instant coffee - 1.5 kg;
• Chocolate - 3.1 kg;
• Milk - 2.2 kg;
• Sugar - 5.3 kg;
• Coffee beans - 3.5 kg.

How much can you earn from coffee machines

The average check according to preliminary calculations will be 25 rubles. Depending on the patency of the point, one vending machine will sell an average of 80 drinks per day. 10 machines will sell 800 drinks per day, per month (30 days) - 24,000.

The expected revenue per month (on average per year) will be 600,000 rubles.

Production plan

Vending machines are planned to be installed in local shopping centers, at the university, at the railway station and in two cinemas. The average rent will be 8,000 rubles per month (in the shopping center it will be slightly higher, in the university a little lower). To service the network of coffee machines, it is planned to employ one operator with a personal car. His responsibilities will include daily monitoring of the operation of the machines, timely loading of ingredients and withdrawal of proceeds, caring for the external condition of the machines, resolving disputes with customers. The salary will be 15 thousand rubles. per month + fuel. Possible monthly bonuses for overfulfillment of the plan.

What system of taxation to choose for the organization

The organizational form of business will be ordinary individual entrepreneurship. As a taxation system, it is planned to use the simplified tax system - a simplified taxation system. Tax payments will amount to 15% of the organization's profit per month.

Business risks

In the course of doing this business, the following negative aspects may occur:

• Vandalism and theft of equipment;
• Increasing competition, the emergence of major players in the market;
• Decrease in demand during the summer period;
• Equipment breakdown, downtime;
• Increasing rent payments, reducing business profitability.

Financial plan

Let's proceed to the calculation of the main indicators of the economic efficiency of the business. The fixed monthly costs of the coffee machine network will include:

• Rent - 80,000 rubles.
• Operator's salary - 15,000 rubles.
• Insurance deductions - 5,000 rubles.
• Loan payments - 19,725 rubles.
• Fuel and lubricants - 20,000 rubles.
• Depreciation - 10,000 rubles.
• Other unforeseen expenses - 15,000 rubles.

The total expenses according to the plan will amount to 164,725 rubles. Variable costs

• Raw materials (sugar, coffee, cups) - 25% of the turnover or 150,000 rubles. per month.

Income

• Average check - 25 rubles.
• Number of sales in 24 hours - 800
• Revenue for 24 hours - 20,000 rubles.
• Revenue per month - 600,000 rubles.

Hence the profit: 600,000 - 164,725 (fixed costs) - 150,000 (variable costs) \u003d 285,275 rubles. Less taxes (STS, 15% of profit), net profit will be 242,483 rubles per month. The profitability of the business is 77%. The return on investment, with such indicators, will come after 10 months of work.

This is a complete, ready-made project that you will not find in the public domain. The content of the business plan: 1. Confidentiality 2. Summary 3. Stages of project implementation 4. Characteristics of the object 5. Marketing plan 6. Technical and economic data of the equipment 7. Financial plan 8. Risk assessment 9. Financial and economic justification of investments 10. Conclusions

Coffee is one of the most popular tonic drinks, the love for which unites many people around the world. Few of us can imagine our day without a cup of fragrant and invigorating Arabica. Coffee helps to wake up in the morning, cheer up during the lunch break, get away from the usual hustle and bustle and enjoy a rich and delicate taste.

Due to the fact that no other drink can repeat the taste of natural coffee, and therefore compete with it, its preparation and sale seems to be a rather profitable activity. Coffee can be offered in cafes and bars, shops and pavilions, you can even organize a coffee house on wheels - all this requires considerable financial investments and labor costs. Business on coffee machines is the easiest, and at the same time, a very profitable option for making money on such a popular drink. However, even such a seemingly simple business requires some preparation and planning.

The advantages of vending - the sale of goods using special automated systems - over traditional trade are obvious, which is why it has become so widespread all over the world. In our country, this direction is still poorly developed, especially in small towns. Therefore, for those who are planning to open their own business, coffee machines, as one of the vending options in conditions of moderate (and in some regions, low or no) competition, can serve as an excellent start to an entrepreneurial career.

Advantages of such a business:

• relatively small investment at the start;
• no need for large retail space (for 1 vending machine, a space of 1 sq. m is enough), therefore, the ability to save on rent;
• no working staff is needed - the entrepreneur can perform administrative functions independently;
• advertising is not needed, it is enough just to choose the right place to place the device;
• mobility - the machine can be moved if necessary;
• high profitability of the coffee machine and a quick return on investment.

Among the disadvantages of coffee vending, one can single out only the risk of incurring losses due to a hacking attempt, since street vending machines often attract the attention of intruders. If the coffee machine is located on the territory of a guarded store or office, then this risk is absent.

Having noted the main features of a business idea, let's talk about how to implement it with maximum benefit.

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How to start a coffee vending business

Coffee machines as a business will bring good revenue only if you choose a suitable place to install them. Therefore, it is advisable to start the implementation of this commercial idea with the search for a site. At the same time, you should rely on your own observations, data from population surveys, as well as feedback from entrepreneurs who are already engaged in coffee machines as a business.

As practice shows, the following placements are the most effective:

• airports and railway stations, waiting rooms;
• clinics and hospitals;
• youth gathering places - colleges, technical schools, universities, cinemas, etc.;
• trade, business and entertainment establishments;
• parking lots and car parks;
• markets;
• recreation areas for motorists, the so-called truckers.

Simultaneously with the solution of the issue of location, you should take up the choice of the coffee machine itself.

Important! While looking for a device, read the reviews on the network, find out if there are service centers of the manufacturers in question in your city. Pay attention to the price, functionality, download options and warranty period of the coffee machine.

You can start a business with one vending machine, then as you develop and reach self-sufficiency, you can expand your activities by installing several machines at once in the busiest places. If financial possibilities do not allow you to buy the device, consider renting it.

Documents for business

Considering coffee machines as a business, it is important to understand that any entrepreneurial activity is subject to mandatory state registration. To engage in trade on an official basis, you should collect a package of documents and contact the tax service.

Coffee vending can be implemented using any organizational and legal form of activity. In other words, you have the right to decide for yourself. If you act independently and plan to start a business with the installation of one or two machines, then the best choice would be which is on our website. With its help, you can quickly and easily go through all the necessary procedures.

Important! include an application of the established form R21001, in which the code for the type of planned economic activity must be indicated. For a vending machine business, 47.99.2 - "Vending activities through vending machines" should be reported.

In addition to the Certificate of State registration as an individual entrepreneur, you will also need a lease agreement for a place to place the machine.

Important! Some start-up entrepreneurs install vending machines based on verbal agreements with the owner. However, this option is highly undesirable, since in this case the landlord can at any time, without any agreement, increase the fee or even stop cooperation and demand that your equipment be removed from the leased area. To avoid trouble, enter into a written contract, which will spell out the obligations of the parties, the procedure for payment and responsibility.

Additionally, you will need the following papers:

• certificates for the device itself, as well as for all products that will be sold with it, and for accessories (cups);
• product information (place on the machine itself);
• information about what actions the buyer must take in order to purchase the desired product, as well as what needs to be done if the device does not dispense the product (place it on the machine itself);
• information about the seller - name, location, mode of operation (place on the machine);
• a contract for the removal of waste (if this obligation is not assigned to the lessor under the contract);
• honey. book of an employee serving a coffee machine (if you plan to carry out activities on your own, then your personal medical book).

The preparation of all necessary documents in total can take from 1 to 2 weeks. Next, consider a brief business plan for a coffee machine.

How much profit can you get from a coffee machine - calculations for a business plan

To find out how much profit a coffee machine brings, you need to draw up a business plan in which you indicate the amount of necessary start-up and running costs, as well as the amount of potential income. When planning your own coffee vending, you can use the following sample data.

Composition of expenses

Startup costs:

• execution of documents and conclusion of necessary contracts - 3,000 rubles;
• purchase of one coffee machine - 200,000 rubles. – the average price of a vending machine with cooking modes for 16 types of hot drinks, including coffee, tea, chocolate, as well as the ability to sell snacks, built-in bill and coin acceptors and a terminal for paying with bank cards;
• delivery and installation of the device - 2,000 rubles;
• the formation of a commodity stock (5 kg of coffee of different varieties, 2 kg of cream, 3 kg of tea and 2 kg of chocolate) - 2,400 rubles. – the average price of professional ingredients for coffee vending is 200 rubles. for 1 kg;
• purchase of related products (600 cups and 600 stirrers) - 1140 rubles. at a price of 1.4 rubles. for 1 cup and 0.5 rub. for 1 stirrer;
• purchase of sugar, water and snacks - 3,000 rubles.

If you sum up all these items of expenditure, you get about 212,000 rubles.

Current costs include:

Article	Amount, rub./month
replenishment of stock and consumables
payment for electricity
machine maintenance costs
taxes and contributions *
rent

* - For the information of businessmen, for retail trade through vending machines, you can choose one of the special tax regimes, which will greatly simplify interaction with the Federal Tax Service and save on payments.

One of the preferred options is to use . In this case, the tax will be 15% of imputed income. The latter can be calculated using the following formula:

basic yield (4,500 rubles) * number of slot machines (in our case, 1) * deflator coefficient (1.798) * adjustment coefficient (average for the country - 1) = 8,091 rubles.

Having calculated 15% of this amount, we get about 1,214 rubles. This will be the amount of tax per month. In addition, the individual entrepreneur is obliged to make contributions for himself to extra-budgetary funds in the total amount of 23,153.33 rubles. per year (almost 1,930 rubles / month comes out).

Income planning

How much does a coffee machine bring in a month? Let's make an approximate calculation.

The average selling price of one serving of coffee is 35-40 rubles, tea - 25 rubles, chocolate - 30 rubles. In the event that an entrepreneur manages to find a good place to place a vending machine with high traffic, then from 50 to 100 portions of hot drinks can be sold per day.

Thus, the monthly income can vary from 35,000 to 120,000 rubles. depending on workload and demand for specific drinks. Let's add to this about 5,000 rubles. for the sale of snacks.

To determine the profit from the coffee machine, you should subtract the amount of expenses from the amount of income. It turns out that even with the minimum income from our example - 40,000 rubles, the entrepreneur's profit will be more than 27,000 rubles. Consequently, it will be possible to fully recoup investments in the installation of one machine in 7-8 months of work.

In this material:

Coffee is one of the most popular soft drinks around the world. This statistic also did not bypass Russia, which is observed in the colossal growth of the vending business. Going to a cafeteria or even buying a hot drink on the street is no longer as important as getting the same portion in a coffee machine. It's tastier, faster and more profitable. A business plan for installing coffee machines is a multi-level process that includes an analysis of the market, target audience, location and organizational measures.

Description, relevance and advantages of the vending business

Vending is the sale of goods of various directions through vending machines. Recently, this business, especially in the coffee industry, is gaining immense popularity for a number of reasons:

• low investment - the entrepreneur only needs to purchase equipment and products, and the machine will do the rest;
• round-the-clock work - in fact, coffee machines work 24 hours a day without a break, but you should take into account the location of the device. If this is a shopping and entertainment center with an operating mode of 10:00-23:00, then there is no need to count on nightly profit;
• lack of staff - 30% of income in almost any business is spent on paying salaries. Vending excludes this point;
• high markup - the cost of a cup of coffee is equal to 6 rubles, including a glass, and for the buyer the price is set from 25-30 rubles for an inexpensive type of drink;
• simple business registration - an entrepreneur does not need to buy a license or issue special permits to install several coffee machines.

There are also disadvantages in the vending business, but they are not so serious, and their number fluctuates within 3 points:

• service - any equipment requires careful attitude and timely service. This includes both checking the performance of the mechanisms as a whole, and controlling the volume of ingredients. To do this, you need to hire an employee or perform actions yourself;
• system failures - unforeseen breakdowns mean no profit for the system recovery period. If problems are not fixed in time, the entrepreneur will suffer serious losses;
• vandalism - by placing a vending machine with round-the-clock access outside the premises, it can be attacked in order to withdraw funds or for hooligan reasons.

Reference: modern coffee machines are equipped with GSM modules, allowing owners to control the stock of ingredients in real time and receive information about the state of equipment. The option solves problems associated with unauthorized access and timely repairs.

The relevance of vending is explained simply - the devices can be installed in various places with high traffic of people, whether it be a mall, supermarket, market or train station. Coffee from a machine is no different in price from drinks in a cafe or diner, but it is made from natural beans, and not from instant powder. In addition, the coffee machine provides in its assortment from 12 types of drink, which no public catering can boast of.

Fresh, hot coffee, prepared according to an impeccable recipe, is in daily demand among various segments of the population. Someone did not have time to have breakfast at home, someone regularly drinks coffee during the day, and the third category of people just walks or waits for someone. There can be many reasons for an invigorating drink. The main thing is that there is demand, which means that the vending business in terms of coffee is flourishing.

Market and competition analysis

Despite the fact that coffee machines have appeared in the country relatively recently, the competition in this business is already huge. Every mall has at least one hot drink machine.

Before organizing a business, it is necessary to carry out some analytical activities in order to determine the level of competition in various areas of the city, as well as in specific places.

Action algorithm:

1. The choice of one or more areas of the settlement for comparative analysis.
2. Determination of the most visited places - shops, entertainment centers, cinemas.
3. Identification of working coffee machines in each place, taking into account the number of appliances per room area and the estimated attendance of people.
4. Comparison of data for selected areas of the city.

Based on the information obtained, it is possible to identify potentially advantageous places for placing machines.

It should be taken into account that the presence of 1-2 devices in a large shopping and entertainment center does not mean the presence of competition at all. In this case, your own equipment can be placed both near the working machines, because people are already accustomed to the location of their favorite drinks, and in another place if it corresponds to the high traffic of potential customers.

Possible business risks

There are not so many risks in the vending business, but they are:

• vandalism - typical for machines operating at night;
• frequent breakdowns of the device - typical for equipment purchased in a used state or from unverified buyers;
• lack of profit - the situation is relevant in case of an incorrectly chosen location or unreasonably high prices for products.

organizational plan

Registration of type of activity, taxation system

To organize a vending business based on coffee machines, it is best to register as an individual entrepreneur. The advantages are obvious:

1. The minimum package of documents for registration of activities.
2. Savings on state duty - for individual entrepreneurs - 800 rubles, and for LLC - 4,000 rubles.
3. Simple reporting.

As a taxation system, either a fixed form (UTII) or a simplified one (STS) is chosen, the amount of deductions of which depends on profit.

"Vmenenka" is good because the amount of tax payments is determined in advance based on the scale of the future business. This is true with a stable income that does not depend on seasonality.

"Simplified" must be chosen by those entrepreneurs whose income level is floating. For example, devices are installed in educational institutions. In this case, during the summer and partially winter periods, the profit will be significantly lower.

Installation of coffee machines does not require a license. An entrepreneur only needs to conclude a lease agreement for a place and request a product quality certificate from suppliers. With these documents, you must contact the SES to obtain permission to start a business.

Purchase of coffee machines and characteristics of equipment

There are 2 main classes of devices - A and B.

• power - 1 300 W;
• number of servings - 600;
• dimensions - 1800x700x600 mm;
• diagonal touch screen - 22 inches;
• preparation and sale of soft drinks;
• sale of snacks;
• the possibility of cashless payment.

• power - 1 800 W;
• number of servings - 500;
• dimensions - 1600x600x750 mm;
• number of types of drinks - 13.

Class B is a cheaper and budget version of the devices. Also, each machine is equipped with a container and separate tanks for hot and cold water, departments for loading ingredients, bill and coin acceptors. The system works on the basis of computer software.

Coffee machines can be purchased both new and used, as well as leased or loaned, which depends on the preferences and capabilities of the entrepreneur.

Reference: if new devices provide a guarantee of 1-2 years, then when buying used equipment, you should be extremely careful. The best option is that the service life of the machine has not exceeded the warranty period, otherwise, after the purchase, the equipment may break down, and this is an expensive repair or lost funds.

Where to place coffee machines?

The main condition for placing coffee machines is a crowded place. The following options are suitable for this:

• supermarkets;
• cinemas;
• entertainment complexes;
• amusement parks;
• educational establishments;
• budgetary institutions (polyclinics, hospitals, government agencies);
• business centers;
• banks and 24-hour ATM rooms;
• points close to taxi ranks;
• stations.

Maintenance

Coffee machines require regular service and maintenance. The frequency depends on the speed of product sales, but on average, the equipment needs to be visited once every 2 days.

What needs to be done:

• fill the machine with ingredients;
• fill containers with water;
• clean the main components of the equipment;
• carry out collection;
• timely prevent and eliminate breakdowns;
• maintain the appearance of technology.

Consumables

For the full functioning of the coffee machine, you must regularly purchase:

• coffee - grain or ground;
• tea, chocolate or cocoa;
• dry milk or cream;
• water;
• dishes.

Materials are purchased as needed. The search for suppliers is not difficult, because in most cases, at the initial stage, the seller of the device supplies the buyer with consumables, offering further cooperation. The entrepreneur independently decides from which supplier to purchase ingredients.

Staff

If the number of coffee machines does not imply a large number (up to 10 units), then a businessman can deal with all issues independently. Visiting 4-5 vending machines a day is not a problem.

Another issue is the necessary skills and abilities to maintain the equipment. Not every person can handle this.

In any case, the IP deals with all organizational and procurement matters personally, and 1-2 people can be hired as a technician, which again depends on the number of installed coffee machines.

Advertising and marketing

The sale of hot drinks is a local business whose target audience is employees and visitors to the establishment where the machines are located. In this case, a minor advertising campaign is provided:

• a sign or poster on the facade of the building, symbolizing the presence of a coffee machine in the room;
• pavement signs on the way to the point of sale;
• pointers - especially relevant in large shopping malls and business centers;
• indoor posters to capture the attention of customers.

Financial calculations

The financial part of the business plan is based on the fact that the entrepreneur purchases new coffee machines in the amount of 10 units.

Investment in the project

Spending at the start (in rubles):

• 10,000 - registration of IP and additional documents;
• 50,000 - rent of a place for 10 machines;
• 1,200,000 - purchase of equipment;
• 100,000 - consumables.

Result: 1,360,000 rubles.

To install one machine, you will need 130-150 thousand rubles, depending on the cost of the equipment.

Current expenses

Regular expenses include (in rubles):

• 100,000 - purchase of consumables;
• 40,000 - payment for utilities (electricity);
• 25,000 - the salary of a technician.

Result: 165,000 rubles per month.

Income and calculation of profit and profitability

Revenues from coffee machines are quite variable and depend on the installation site and consumer demand.

On average, 1 machine sells 50-60 cups of coffee per day. The cost of one serving is 30 rubles. Income per day - 1,500 rubles, and per month - 45,000.

Considering that there are 10 such machines, the monthly income is 450,000 rubles.

Net income - mandatory expenses are deducted from the amount received.

450,000-165,000 \u003d 285,000 rubles.

Profitability - the ratio of net income to dirty, multiplied by 100%.

R=285,000/450,000*100=63%

The payback of the vending business is 5-6 months.

The above calculations are rather rough, because they do not take into account specific models of coffee machines and their cost, as well as location and purchasing power. Individual calculations of the financial part of the business plan will always be different.

The coffee vending business can be partly called passive income. Having installed even one device, it will in any case make a profit without the need for the entrepreneur to be constantly at the workplace. Having recouped investments in a few months, you can safely proceed to expand the business, working only in plus.

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